Distribution is a product problem.
ASO, retention, analytics, and the growth loops that turn a launch into a business.
Why You Need a Brand Messaging Guide
With the flurry of activity that goes into developing a new application, it can be easy to lose sight of one vital detail: what the target…
Fitness Apps are Booming — Rocket Farm is Bringing New Concepts to Market
For Kelly, owner of Kelly Jane Fitness in Virginia, the pandemic quickly accelerated the digital transformation of her business. Prior to March 2020, Kelly spent most…
Busting One Giant Growth Misconception
In our time, few products have been as hyped as the Google Glass. The cutting-edge wearable was supposed to send us full force into the information…
Launch a Product People Will Keep Using
How to build loyal users with an early focus on product fit Think about your favorite mobile app. The one you use daily. What about it…
Stop Guessing What Consumers Want
Rocket Farm Studios offers best practices for developing an app people won’t abandon after a handful of uses. Talk to any group of people long enough,…
![How To: Create a Successful SMS Marketing Campaign [Infographic]](https://www.rocketfarmstudios.com/wp-content/uploads/2017/08/FireShot-Capture-247-Anatomy-of-a-Successful-SMS-Marketing_-https___mobile-text-alerts.com_blo.png)
How To: Create a Successful SMS Marketing Campaign [Infographic]
SMS and messaging apps are the most popular and frequently used apps on smartphones. On average, the world sees over 8.3 trillion text messages sent over…
Mobile Ad Blocking: Past, Present, and Future
A recent report out of eMarketer revealed that while mobile ad blocking usage is still relatively low compared to its use on desktops and laptops, it's…
Consumer Mobile Spending is Up: 3 Ways to Profit
The "failing" New York Times reported, on America's birthday no less, that despite the economic optimism US businesses shared following President Trump's election, the actual numbers show that…
104 Facts You Don’t Know About Mobile Marketing – websitebuilder.org
The good people over at websitebuilder.org published a nifty infographic full of mobile marketing facts and statistics that is definitely worth a read. Here's a sample:For…
Development, Voice, Ad Growth: The Latest with Enterprise Mobile Apps
Two thorough report were recently released giving us deeper insight into how enterprises are utilizing mobile apps in 2017: Gartner's 2017 Survey on Enterprise App Trends,…
4 Great Reasons to Update Your Mobile App
No one likes stale bread, beer, or apps. While the first two are easily fixed, refreshing your company's mobile app can be a chore. It takes…
3 Reasons Your Mobile Website Should Mimic Your Mobile App
We all know by now that mobile apps should be your go-to mobile solution over web apps. But is there a reason to have a good…