How popular is the iPad, really?

May 28, 2015
Dan Katcher

When it was first announced, a lot of commentators weren’t so sure about the iPad. Today, it is the dominant player on the tablet scene (that it essentially created in the first place). How dominant?

  • At the beginning of 2014, Apple has a 32.5 percent share of the tablet market; it’s closest rival was Samsung, with 22.3 percent.
  • Customers love their iPads: 86 percent of iPad Mini users and 76 percent of iPad 4 users report being very satisfied with their device, a satisfaction rate well above other tablets.

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I hope you enjoy reading this blog post.

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