Six for Spring

April 14, 2014
 
Dan Katcher

Spring is a season of the new: new flowers, new baseball teams, new … apps? Absolutely. We’ve rounded up six essential apps to help you make the most out of the coming season:
For super-charged spring cleaning: Good Housekeeping @Home
There may not be anything novel or sexy about choosing an app from a brand with Good Housekeeping’s deep history, but this venerable name still delivers. The exhaustive @Home app includes guides for cleaning every conceivable surface, a database of products that have earned the Good Housekeeping Seal of Approval, and galleries of home dĂ©cor inspiration (just in case cleaning turns into redecorating). Free.
How does your garden grow: Gardening Toolkit
As the snow melts away, dreams of tender shoots, pink buds, and climbing vines naturally crowd the minds of anyone with even a greenish thumb. Gardening Toolkit offers an array of features intended to help you plan, plant, and enjoy: suggested plant lists based on your location, a plant encyclopedia, to-do lists, and planting and harvest reminders. $3.99.
Wish you were here: Postino
Heading down to Disney for April vacation? Shaking off the winter with a trip to the beach? The Postino app lets you turn your trip photos into postcards and send your creations via e-mail or, for a small fee, via old-fashioned mail. It’s a fun way to create custom souvenirs, send greetings and incite jealousy among your friends and family. Free to download. $1.99 to send physical postcard.
Take a hike (or a stroll): EveryTrail
After a winter cooped up inside, you’re probably itching to
get out and about (emphasis on the “out”). EveryTrail finds hikes and
walks in your area and provides details, directions, and maps; once your
pick a destination, the app lets you track your trek and keep a history
of your adventures. Users contribute reviews, advice, and photos of the
routes. Standard version free. $3.99 for ad-free Pro version with video
sharing and ability to sync with EveryTrail website.
Out to the ball game: MLB at the Ballpark
This app offers interactive concourse maps, directions and parking info, and food and beverage to elevate your trip to the ballpark. Other features let you keep a history of the games you attend or look up players’ entrance music and immediately download the songs to your phone. For select parks, seat upgrade functionality and mobile food ordering are also available. Free.
Eat it up: Seasons
If you’re waiting for the first asparagus of spring or the first rhubarb of early summer, Seasons is the app you need. The program uses your location to generate a list of locally in-season fruits and vegetables and a guide to nearby farmers markets. The comprehensive calendar lets you flip ahead to future months so you can figure when you’ll be able to make that first peach pie of the year. $1.99.

So, if you don’t know where to get started with a blueprint for your app, Rocket Farm Studios can take the pressure off.

Feeling insecure

April 1, 2014
 
Dan Katcher

It happens once a week or so. Twitter lights up and Facebook is abuzz with news of another embarrassing and potentially costly mobile security failure. It happened to Apple. It happened to Snapchat. It happened to Starbucks.
Too often, developers get caught up in perfecting an app’s functionality, and forget – or neglect – to do the meticulous security testing that should be de rigeur. In fact, a recent study by web security company Cenzic found security flaws in 96 percent of apps tested.
The problem is, perfecting the functionality is much more, well, fun. And when security works, few people notice or care. Getting it right is a thankless task. Thankless, but essential. Because when it doesn’t work, it can cost you money, customers, and respect.
So can you do about it? Talk to your developer. Here are our top five security concerns to get the conversation started:

      1. One size does not fit all: As we wrote last week, developing for Apple’s iOS and developing for Android’s multitudinous versions are very different experiences. It is vital that your developer – whether in-house or outsourced – have a plan of attack (or defense, really) for keeping your apps secure on both platforms.
      2. A failure to communicate: It may seem obvious, but recent events show the practice is not as universal as it should be: Secure your communications. Anywhere information is sent our received should be protected using SSL. And there’s no need to get fancy with your encryption; there are plenty of encryption options that have been painstakingly developed and vetted by experts, so use their hard work to your advantage.
      3. Photos, finished?: An increasing number of apps function on photos. We’re depositing checks, refilling prescriptions, and filing insurance claims by snapping pics. And, as Walgreen’s recently learned, sometimes those highly sensitive photos don’t disappear they way they should after they have served their purpose; instead, they get caught in a temporary cache that savvy hackers can find and exploit. If photos are part of your plan, make sure your app is disposing of these pics securely, quickly, and completely.
      4. Log logic: An app’s log keeps track of events that happen in the program; the information can be used to improve performance, understand how consumers are using the app, or troubleshoot problems. Not everything that can be logged should be logged, however. User names, passwords, and other private information is best kept out. Ask your developer to be clear about what is being logged and why.
      5. Watch your back: Keeping devices secure as they run your app is important. Imperative even. But it isn’t everything. Any data stored on the backend needs to be protected too. Don’t neglect to talk to your developer about how to ensure security everywhere data might hang out.

The upshot is this: Ask questions until you are satisfied. Talk early and often and never be afraid to pose just one more question. Your security – and your reputation – could be at stake.

So, if you don’t know where to get started with a blueprint for your app, Rocket Farm Studios can take the pressure off.